One of the classes we are taking is called the Big Idea with Bob McKinnon. The purpose of this class is to give us the opportunity to work as entrepeneurs in social change. Each one of us has to think of what it is that we want to change and why as well determine what the barriers will be and how to overcome them. The idea also needs to be sustainable.
These are some of the questions to consider:
What are we changing?
Who is doing the changing?
How will it work?
I will be honest, at this point I have several ideas but am having a hard time narrowing down the problem and thinking of ways to make it work. I am hoping that by the end of this week, my Big Idea will be clear.
In the meantime, Bob has recommended several books that so far I have found to be very informative and fun to read.
Here are some from the list:
Nudge, Improving Decisions About Health, Wealth and Happiness by Richard Thaler and Cass R. Sunstein
Proust was a Neuroscientist by Jonah Lehrer
The Undercover Economist by Tim Harford
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