Wednesday, November 21, 2018

American Express Food & Wine Connoisseur Club


The Food & Wine Connoisseur Club is an epicurean club offering culinary travel packages, discounts and savings on gourmet food, wine and kitchen supplies.

The Appetizer (above) is a small booklet that was sent as a preview to all the benefits, destinations and great products that clients would receive once they joined the club. Membership greatly increased with the introduction of the Appetizer.


Clients received the Main Dish Membership Kit once they became members of the Connoisseur Club. The kit contains a welcome letter, membership card, newsletter with travel packages information and special culinary products from various partners.

Travel + Leisure Elite Traveler


Travel + Leisure Elite Traveler offers great deals on travel destinations targeted to Travel + Leisure magazine readers. Members receive recommendations on "World's Best" locations, hotels, cruises and more. 


Elite Traveler Destinations is a newsletter that was sent to members showcasing a different destination and discounted cruise and hotel packages.