Corporate Identities and Logos

Sagal

Logo created for a restaurant that specializes in meat and sells a variety of cuts for customers to take home.

 

 

Caicas Flowers

The icon for this logo is a bird called "Caica". These birds are frequently found walking around the farm where the the roses for Caicas Flowers are grown.

Both vertical and horizontal versions of the logo were created.

Go Local

This logo was designed for a relocation agency that wanted something modern, fresh, casual and not very corporate.

Latin Financial Strategies

Brand architecture for Latin Financial Strategies, LFS Auto Leasing and LFS Business Capital.

Estrategias en Liquidez

Branding development for Estrategias en Liquidez.

Structure and meaning behind their logo.

Happy Bees Kindergarten

Happy Bees Kindergarten came to us in need of a playful and cheerful logo for their kindergarten located in La Calera, Colombia.

 

 

 

Common Purpose Clothing

Logo for common purpose clothing, a clothing company whose essence is represented by a flock of flying birds that have a desire to fly higher and further while maintaining a common purpose of staying together, protect and envelop each other and make themselves known as a species.

Page from the Corporate Identity Manual showing the color palette in Pantone values, CMYK and RGB.

 

 

Pablo Salgado Photography

 

Logos for Pablo Salgado Photography who photographs wedding, portraits and more.

Aquadek

Concepts developed for a Aquadek, a system made out of PVC tubes that purifies water.

New Baby? New Birth Announcements from arangostudio

If you have a wedding, family or corporate event coming up and need a customized invitation, let us know. Call us at 57.314.394.6302 or email us at hello@arangostudio.com. We also design save the date invites, rsvp cards and customized decorative items to add to personalize your event.

See more samples below:

Baby Shower Invitations
Launch Party for MTV
HMSF Exhibit Openings and Member Events
RSVP and E-vite for The Clinton Foundation

Need a customized invitation for a specific theme? We can create one for you!

At arangostudio we design and create invitations for all kinds of events from a launch party for thousands of people to a small group at a child's birthday party.

Our latest project was an invitation for a baby shower hosted by me. Rather than use a generic card or e-vite, we designed an invite that was more personalized. 

The first step was to request information, images and references from the

future baby's mother. She had recently decorated the baby's room and we decided to use the same theme for the invitation. 

 



















 



We then created wrapping paper for gifts and decorative items based on the same theme to be used during the baby shower.

 






 


If you have a wedding, family or corporate event coming up and need a customized invitation, let us know. Call us at 314.394.6302 or email us at hello@arangostudio.com. We also design save the date invites, rsvp cards and customized decorative items to add to personalize your event.

See more samples below:

Launch Party for MTV
HMSF Exhibit Openings and Member Events
RSVP and E-vite for The Clinton Foundation

“Good design is mostly about being nice to people"

“Good design is mostly about being nice to people,” according to Pentagram's Paula Scher. “Warning and regulation signs are necessary. It doesn’t cost any more to make them attractive.”. She is referring to the new signs designed by the agency for New York City's beaches. 

Read full article from Fast Company here.

Before

After

Avianca has a new look

OLD LOGO

NEW LOGO

Avianca is "the first airline in the Americas and the second in the world, with nine decades of uninterrupted service, it connects the diverse regions of Colombia, and the country with the world." The company has now merged TACA Airlines, AeroGal and Tampa Cargo in order to operate under only one name: Avianca.

The new logo was designed by Lippincott which states "In creating the visual identity it was important to reflect the heritage and legacy of both Avianca and TACA but also signal that this is a new, pan-Latin American Avianca....The new identity was built on the symbolic power of the Condor, a symbol long associated with Avianca but now in a modern form that figuratively links South, Central and North America."

According to Avianca's press release the new brand was "inspired by the Modern Latino: warm men and women, who are active, well-traveled and highly demanding." 

"A pallet of four colors was selected: the Avianca red, a dark red which

is the essence of TACA Airlines, the orange that represents the

union of the companies, and a variety of grays to complement

these colors."

SOURCE: www.Lippincott.com, www.avianca.com

A Rubber Ducky With A Purpose

Besides making us smile, this rubber ducky has a purpose to bring people together.

Created by artist Florentijn Hofman, the duckie is currently floating in Hong Kong waters. It has previously been in Osaka, Japan, Sydney, Sao Paulo, Auckland, New Zealand, and Amsterdam.

The meaning behind this giant duck, according to Hofman is that "We're one family. And all the waters in the world are our global bathtub, and it joins people together—it makes us family. It also means that you have to be responsible about this planet as you are your own house and bath, so that's the idea." 

"The Rubber Duck knows no frontiers, it doesn't discriminate [against] people and doesn't have a political connotation. The friendly, floating Rubber Duck has healing properties: it can relieve mondial tensions as well as define them. The rubber duck is soft, friendly and suitable for all ages!"

ATM of Happiness

Coca-Cola set up an ATM in Spain that dispatched 100 euros, asking only that the recipients spend the money on someone else.