A Look Back at Radio Shack

Now that Radio Shack may be no more after having filed for bankruptcy, we decided to take a look back at the the once very popular brand and it's evolving logo.

 Original logo (1920s) 

 

 Updated logo (1940s) 

The word the is removed from the logo (1950s)

 

Corporation is eliminated from the logo (1960s)

 

 

Big re design (1980s)

 

R icon is created (1995) 

 

A lot of extra detail and effects added (2001)  

 

...and it is simplified and flattened again (2011)  

When choosing a color a for your logo, think of the emotion you want to convey

Not sure what color to use for your logo? Here are some examples of very well known logos and how these businesses use color to create an emotion associated with their brand.

Infographic by: Ruby Media Corporation



Still not sure? We will happy to help. Just send us an e-mail at hello@arangostudio or reach out via skype at laura.arango.m and we will get back to you. If you are in Colombia, give us a call at 57.314.394.6302.